“The best place in the world is on the back of a horse, and the best companion in all time is a book”.
Abu At-Tayyib Al-Mutanabbi
The knowledge has always been the key to success. It helps us solving our problems and changes the way we look at our life.
In the earliest ages, knowledge was simply the one people needed to survive, and it was naturally inherited from one's parents. But today, as the human race is developing and people are invading the space, people need more sources to claim this precious jewel.
The essential source of gaining knowledge is books. Because you can easily gain knowledge using them and learn from other people's experience when reading books, which is even is more valuable than your own experience.
In Islam the first word revealed to Prophet Muhammad (peace be upon him) was “Read” in Sūrat al-ʻAlaq
The idea is to visualize a man made out of actual book covers reads and spreading an awareness message about the importance of reading